PURE ETCR secures major broadcast deal on Sport TV, the home of WTCR in Hungary
Motorsport fans in Hungary will be able to enjoy in-depth coverage of PURE ETCR events in 2021 thanks to a brand-new broadcast agreement with Sport TV.
With a cumulative monthly audience of more than three million in Hungary, Sport TV – which is also available in Slovakia and the Czech Republic – will provide PURE ETCR, the world’s first all-electric, multi-brand touring car championship, with a huge fanbase and considerable media exposure in its inaugural season.
A mixture of live and highlights coverage will be broadcast on the Sport1 and Sport2 channels as well as a substantial online offering to reach an even wider audience.
Sport TV is part of AMC Networks International – Central and Northern Europe’s wide-ranging portfolio of television channels and is renowned for its range of elite sports including international football, top European handball, ice-hockey and motorsport, including the WTCR – FIA World Touring Car Cup, among others.
PURE ETCR will stage its first full season in 2021 comprising six events with four in Europe and two overseas. Click for full story.